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How did China brand itself with the Olympic Games opening ceremony?

By Cynthia Chan, Thursday August 14
It's 8:08pm on August 8th, 2008. Beijing's Olympic opening ceremony caught the attention of the world. People are equating the opening ceremony to China's debutante. China is indeed showing herself to the world but at the same time, she's also showing her people their own country.

The opening ceremony unfolds as the audience's eyes are fixated on the cinematic wonders delivered to them in a massive dose with minute precision. Director Zhang Yimou boldly introduces China's five thousand years' worth of history and culture. He shows the world the sheer power of people who deliver amazing visual effects in unison. He also shows the world China's awareness of environmental issues.

But what does all this mean to the people of China? Watching the ceremony with their own eyes, and hearing or reading the rave reviews from the world's media made everyone very proud. Bloggers vividly expressed their pride in real time saying they were touched by the ceremony which reminded ...

“When the U.S. Coughs, We in Latin America Get Pneumonia”: Not necessarily the case anymore with the weakened dollar; and opportunities for U.S. companies beyond Brazil and Mexico

By Miguel Gomez Winebrenner, Wednesday May 21
Historically, every time the U.S. economy has taken a downturn the result has been more detrimental for Latin American economies. In 1987 and other tough years for the U.S. economy, Latin America has experienced even rougher times- struggling exports and stock market disappointments to name a few. However, the slowing period in Q1’s U.S. economy has been unusual in that the dollar’s value has also decreased. For many economic sectors in Latin America this has been very bad- like flower exports in Colombia (their income is in the form of a devalued currency, but they have fixed costs in an increasingly valued currency). But for many sectors in LatAm, the weakened U.S. dollar has brought about opportunities. Similarly, some companies in the U.S. are struggling but others (like Wrigley and IBM) are benefiting.

As described in this article from Northwestern University, Wrigley has experienced significant growth mainly via sales in emerging markets like Brazil who are beinge ...

Santa and reindeers in China

By Cynthia Chan, Tuesday May 20

Fielding projects during the holidays is not something we do very frequently but this year, I had the honor to conduct a series of ethnographies in Shanghai and Beijing during the last week of December. Even though Christmas is not an official holiday in China, it has successfully became one of the most celebrated western holidays in China in recent years.

Christmas in China is getting as festive as it can get compared to earlier years. I am constantly being greeted face to face by Santa (or his paper cut-out counterparts) around town. Shopping malls are elaborately decorated by Christmas trees and sparkling lights, and Christmas music completes the package.

Of course, numerous promotions and tempting sales added finishing touches to the already heated atmosphere. The Nanjing Road pedestrian district was lined by young couples on Christmas Eve, with street hawkers selling roses, reindeer head gear, fireworks, etc. Young people celebrated the holiday in a social ...

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