As soon as this June, if you don’t like how ads are representing you, it may be time for a personality overhaul. NPR reports today about new technologies that will allow for smart advertising…TV ads that are targeted to you, your buying habits and individual tastes.

What would your ads look like? To which spectrum of your ‘cultural’ identity would the ads speak? Your race or ethnicity? Your economic or social status? Your orientation? Your role as a parent or caregiver?